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    $62.99
    1. Oracle Database 10g OCP Certification
    $42.70
    2. Oracle 10g RAC Grid, Services
    $32.99
    3. Expert Oracle Database Architecture:
    $40.92
    4. Oracle PL/SQL Programming, 4th
    $50.37
    5. Oracle9i: The Complete Reference
    $14.96
    6. Internet Riches: The Simple Money-making
    $44.09
    7. Oracle Database 10g: The Complete
    $37.79
    8. Oracle Database 10g DBA Handbook
    $124.44
    9. Information Systems: Foundation
    $37.79
    10. Effective Oracle by Design (Osborne
    $16.49
    11. eBay Powerseller Secrets:Insider
    $32.99
    12. Oracle JDeveloper 10g for Forms
    $111.07
    13. Principles of Money, Banking,
    14. Introduction to E-Commerce (Mcgraw-Hill/Irwin
    $69.29
    15. OCP: Oracle 10g Certification
    $16.49
    16. Starting an Online Business For
    17. Only the Paranoid Survive
    $97.95
    18. Principles of Internet Marketing
    $44.09
    19. Oracle Discoverer 10g Handbook
    $32.99
    20. Oracle Database 10g Linux Administration

    1. Oracle Database 10g OCP Certification All-In-One Exam Guide (Oracle Database 10g Handbook)
    by McGraw-Hill Osborne Media
    Paperback (12 September, 2005)
    list price: $99.99 -- our price: $62.99
    (price subject to change: see help)
    Isbn: 0072257903
    Sales Rank: 5912
    Average Customer Review: 4.5 out of 5 stars
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    Reviews (3)

    5-0 out of 5 stars best book to pass the oca 10g exam
    i buy this book together with sybex's book and have passed the oca exam with 87% score (less than what i expected though). i found this book easier to read and understand compared to sybex's book, and the many-but-short chapters works better for me. if you could only choose one book to pass the 1Z0-042 exam then this is definitely the best choice. but don't forget to practise what you read (although the book makes it looks so simple), you'll remember more by trying each exercise in this book.

    4-0 out of 5 stars Good OCP Preparation
    I used this book to (sucessfully) prepare for the OCA exam. It is well structured and important points for the exam are specially highlighted. This makes the content memorable and easy to learn.
    5-0 out of 5 stars Best Book for Exam Preparation
    I m really thankful to amazon.com to supply book, which is really good for exam preparation
    Read more

    Subjects:  1. Certification Guides - General    2. Computer Books: General    3. Computers    4. Computers - Data Base Management    5. Database Management - Oracle    6. Computer Software Packages    7. Computers / Technical Skills    8. Systems management   


    2. Oracle 10g RAC Grid, Services & Clustering
    by Digital Press
    Paperback (25 May, 2006)
    list price: $44.95 -- our price: $42.70
    (price subject to change: see help)
    Isbn: 1555583210
    Sales Rank: 47761
    Average Customer Review: 5.0 out of 5 stars
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    Reviews (2)

    5-0 out of 5 stars Excellent book on Oracle 10g RAC!
    I consider this book and the other new book on Oracle 10g RAC,
    5-0 out of 5 stars Extensive 10g RAC information. Impressive topic coverage!
    Really good book. I found it very useful as it covers almost all topics from DBA prospective. Information is technical enough for an experienced DBA or Developer. Book is well structured and it is easy to follow the material cover to cover. Up to date information in all aspects (Oracle binary set up, OS , networking and development).
    Read more

    Subjects:  1. Computer Books: Database    2. Computers    3. Computers - Data Base Management    4. Database Management - Data Warehousing    5. Computers / Database Management / Data Warehousing    6. Oracle   


    3. Expert Oracle Database Architecture: 9i and 10g Programming Techniques and Solutions
    by Apress
    Paperback (15 September, 2005)
    list price: $49.99 -- our price: $32.99
    (price subject to change: see help)
    Isbn: 1590595300
    Sales Rank: 3045
    Average Customer Review: 4.5 out of 5 stars
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    Reviews (16)

    5-0 out of 5 stars Expert Oracle Database Architecture Book review
    This is the first book I have read from Tom Kyte.I use his web site often and appreciate all the work he does to maintain the "AskTom" site.
    5-0 out of 5 stars Bridges gap between DBA and Developer- Tom's Best yet
    I have all of Tom's earlier books and while he does recap some things I like the new features he mentions in 10g. Hands down the best overall reference for becoming an Oracle DBA and developer- I like the sections on partioning, indexes, tables and development. I also like the included CD that has the older editions which is nice for bringing to work or on the road.

    4-0 out of 5 stars Good book
    This is a good book on ORACLE. For those who already have the previous 8i edition this is one of the two parts with some 9i/10g coverage. It is a shame that the Indian edition doesn't carry the CD. ... Read more

    Subjects:  1. Computer Books: Database    2. Computers    3. Computers - Data Base Management    4. Database Management - General    5. Database Management - Oracle    6. Database management    7. Relational databases    8. Oracle   


    4. Oracle PL/SQL Programming, 4th Edition
    by O'Reilly Media
    Paperback (22 August, 2005)
    list price: $64.95 -- our price: $40.92
    (price subject to change: see help)
    Isbn: 0596009771
    Average Customer Review: 4.0 out of 5 stars
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    Editorial Review

    If you're doing database application development in the Oracle environment, you're going to have to know PL/SQL, the company's extended query and update language. If you want your programs to exploit the special capabilities of Oracle software, you'll need to know the language well. That's where the third edition of Read more

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    Reviews (76)

    4-0 out of 5 stars Very good
    This is an easy to read book. Feuerstein presents a goodoverview and in-depth analysis of the PL/SQL language with practical examples. He includes several examples and recommendations that make this a solid book for PL/SQL programmers. Some print errors are commons in books of this type, they are obviously a problem for a newbie, but there is no perfect book at this world. For this reason I give only 4 stars.
    5-0 out of 5 stars A major programmer's reference
    Steven Feuerstein and Bill Pribyl's ORACLE PL/SQL is a major reference for any already programming: it provides references to syntax, codes, and forms for developers and database administrators, adds new content to extend coverage for the latest Oracle Database 10g Release 2, and adds new chapters covering security encryption, email, and globalization. This isn't just an A-Z coverage: it provides questions, application issue analysis, details on whether usage is appropriate or worth the effort, and how to avoid common coding problems such as hardcoding literals.

    5-0 out of 5 stars THE ULTIMATE PL/SQL PROGRAMMING BOOK!!
    Are you an application developer or database administrator? Well, you're in luck! Authors Steven Feuerstein and Bill Pribyl, have done an outstanding job of writing a 4th edition of a book that provides comprehensive useful coverage of the PL/SQL language.
    Read more

    Subjects:  1. Computer Books: Languages    2. Computers    3. Computers - Data Base Management    4. Database Management - General    5. Database Management - Oracle    6. General    7. PL/SQL (Computer program language)    8. Programming Languages - SQL    9. Relational databases    10. Computer Programming    11. Computers / Data Base Management    12. Computers / Database Management / General    13. Computers / Programming Languages / SQL    14. Computers/Programming Languages - SQL    15. Oracle    16. Oracle, database, programmer, developer, software engineering   


    5. Oracle9i: The Complete Reference
    by McGraw-Hill Osborne Media
    Paperback (16 August, 2002)
    list price: $79.95 -- our price: $50.37
    (price subject to change: see help)
    Isbn: 0072225211
    Sales Rank: 51872
    Average Customer Review: 4.0 out of 5 stars
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    Reviews (9)

    5-0 out of 5 stars My opinion
    This book was written for anyone to read.I have read many Reference books and none of them are as easy to read as this.

    4-0 out of 5 stars Helpful but not complete
    I used this to supplement my study while working on OCP certification exams (Oracle 9i database). The book has good information but not everything you want to know about Oracle. Frankly, the books helps but it is not complete reference. It would not be a bad idea at all to own a copy of it.
    3-0 out of 5 stars Not very thorough
    If you are looking for a brief overview of everything, this book is for you. An developer/administrator looking for detail on any one topic will not find much use for this book. ... Read more

    Subjects:  1. Certification Guides - General    2. Computer Books And Software    3. Computers    4. Computers - Data Base Management    5. Database Management - General    6. Database Management - Oracle    7. Oracle (Computer file)    8. Relational Databases    9. Computers / Database Management / General    10. Oracle   


    6. Internet Riches: The Simple Money-making Secrets of Online Millionaires
    by AMACOM
    Hardcover (30 May, 2006)
    list price: $22.00 -- our price: $14.96
    (price subject to change: see help)
    Isbn: 0814473563
    Sales Rank: 1967
    Average Customer Review: 5.0 out of 5 stars
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    Reviews (12)

    5-0 out of 5 stars E-Business Demystified
    Every chapter is very informative and applicable. It's packed full ofuseable information about how to enter into the new world of internet commerce.
    5-0 out of 5 stars Step-by-step process for developing your own Internet site!

    5-0 out of 5 stars Better than you'd think from the title!Really!
    Give this one a chance in spite of the title.It really does break down the different types of web sites (and hybrid-types) that make money.And after such "what do I do on the net?" fundamentals, it does add simple, inexpensive nuts and bolts to get ideas up to speed almost immediately.Examples throughout, as well as specific resource recommendations.Good for confidence, as it reveals that internet money-making is neither rocket science nor spam hype. ... Read more

    Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. E-Commerce - General    5. E-Commerce - Internet Marketing    6. Electronic Commerce    7. Entrepreneurship    8. Internet    9. Internet - General    10. New business enterprises    11. Information technology industries   


    7. Oracle Database 10g: The Complete Reference (Osborne ORACLE Press Series)
    by McGraw-Hill Osborne Media
    Paperback (05 May, 2004)
    list price: $69.99 -- our price: $44.09
    (price subject to change: see help)
    Isbn: 0072253517
    Sales Rank: 5967
    Average Customer Review: 3.5 out of 5 stars
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    Reviews (11)

    3-0 out of 5 stars Oracle is Oracle
    The book speaks on most of the database issues that can come up when using Oracle. It is more of a Reference manual instead of going to each topic in detail. This can be useful when one wanted to quickly get the relevent information.
    3-0 out of 5 stars Not so complete...
    With a 1200+ page book, entitled "The Complete Reference", I would have expected much more information about proper configuration. Properly configuring Oracle (I'm running it on Unix) is no trivial matter and I found this book to be severely lacking. While it seems like a good reference to have (hence 3 / 5 stars), it looks like I'm going to have to look for other resources.

    2-0 out of 5 stars Disappointed--tries to cover too much
    This sounded like a good book, judging by the reviews here, but being relatively new to the Oracle world, I haven't found this book terribly useful so far.Oracle's docs have been much more helpful and detailed. I was hoping for a book that shared the author's experience and tips and helped the reader make decisions, but this seems to be largely a command reference, covering many topics superficially. ... Read more

    Subjects:  1. Computer Books: Database    2. Computers    3. Computers - Data Base Management    4. Database Management - General    5. Database Management - Oracle    6. Database management    7. Oracle (Computer file)    8. Relational Databases    9. Computers / Database Management / General    10. Oracle   


    8. Oracle Database 10g DBA Handbook
    by McGraw-Hill Osborne Media
    Paperback (24 March, 2005)
    list price: $59.99 -- our price: $37.79
    (price subject to change: see help)
    Isbn: 0072231459
    Sales Rank: 11682
    Average Customer Review: 4.0 out of 5 stars
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    Reviews (3)

    5-0 out of 5 stars It is an excellent DBA Handbook
    The book is excellent in the sense that it went straight to the essential and important topics. I am surprised that they did cover a lot of topic in a few pages. The book does help if you have some experience with oracle and especially with 10g. If you are new to oracle I am pretty sure you pick up the wrong book and you will be shaken by the concepts in the book. Overall I recommend this book if you are already familiar with 10g.

    5-0 out of 5 stars Great Book. Not for Beginners
    This book is definitely not for beginners. If you already have a working knowledge of how to operate an Oracle database, this book will provide a more solid foundation for your knowledge. I particularly found its chapters on RAC and High Availability helpful. The best part of this book is that it covers the most essential knowledge to becoming a highly competent Oracle DBA without trying to be a reference for every Oracle topic. I highly recommend this book.

    2-0 out of 5 stars Bumpy Ride
    I'm learning database administration for the first time, so I've been sequentially working through this book.I've made it past 200 pages running all of the commands and scripts; however, I've had to do a lot of outside research in the product documentation and internet forums to get the stuff to work.I've marked up the margins of this book like crazy.Key pieces of the examples are omitted, and some information is just plain wrong (e.g. names of AWR SQL scripts).Being forced to do outside research can help you learn the material better I guess, but the time could probably be better spent if all you want is your certification.One of their commands to move EM from SYSAUX to another tablespace totally corrupted my database console service and forced me to install a new database instance.Buy this book if you're into pain and self-torment. ... Read more

    Subjects:  1. Computer Books: Database    2. Computers    3. Computers - Data Base Management    4. Database Management - General    5. Database Management - Oracle    6. Database management    7. Relational Databases    8. Computers / Database Management / General    9. Oracle   


    9. Information Systems: Foundation of E-Business (4th Edition)
    by Prentice Hall
    Hardcover (15 January, 2002)
    list price: $146.40 -- our price: $124.44
    (price subject to change: see help)
    Isbn: 0130617733
    Sales Rank: 328579
    Average Customer Review: 5.0 out of 5 stars
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    Reviews (2)

    5-0 out of 5 stars Excellent book on Work Systems and Information Systems Concepts
    Full with real case studies that you can learn from. This book provides a clear explanation to the following major topics:
    5-0 out of 5 stars A great text book for Information System
    This book is one of the best resources for Undrestanding Information Systems.This Book covers almost every consept for undrestanding modern Information Systems.It`s good for MIS courses for business & management students ... Read more

    Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. E-Commerce - General    5. Electronic Commerce    6. Information Management    7. Management information systems    8. Business & Economics / Information Management    9. Business & Management    10. Business information systems    11. Internet   


    10. Effective Oracle by Design (Osborne ORACLE Press Series)
    by McGraw-Hill Osborne Media
    Paperback (21 August, 2003)
    list price: $59.99 -- our price: $37.79
    (price subject to change: see help)
    Isbn: 0072230657
    Sales Rank: 13880
    Average Customer Review: 5.0 out of 5 stars
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    Reviews (21)

    5-0 out of 5 stars Do read this book !!
    This is very helpful, if you want to learn how to design a performance efficient system. I have suggestion for the readers of this book, that they should read concept guide to get know how to use the SQL tunning tools.

    5-0 out of 5 stars A good reference of db design
    Another great Kyte's book which is for database designer to learn how to design and build high performance db application. The guidlines are useful and easily understood for one who have certain Oracle development experience. Intermediate level.

    5-0 out of 5 stars Truly remarkable book
    Thank you Mr.Kyte for taking the time to write this book.
    Read more

    Subjects:  1. Computer Books: Database    2. Computers    3. Computers - Data Base Management    4. Database Management - General    5. Database Management - Oracle    6. Relational Databases    7. Computers / Database Management / General    8. Oracle   


    11. eBay Powerseller Secrets:Insider Tips from eBay's Most Successful Sellers
    by McGraw-Hill Osborne Media
    Paperback (24 September, 2004)
    list price: $24.99 -- our price: $16.49
    (price subject to change: see help)
    Isbn: 0072258691
    Sales Rank: 3885
    Average Customer Review: 4.5 out of 5 stars
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    Reviews (30)

    5-0 out of 5 stars Great Tips, Good Read
    I loved this book, and I've read lots of eBay books. Unlike some other writers these guys give you the straight story--the good with the bad--and don't make a lot of pie in the sky promises. This really keeps you centered, and realistic.I found some great tips for sourcing, which is a real challenge for all the sellers I talk to. There were also helpful tips on auction management, customer service, and selling internationally. The profiles of actual PowerSellers and many quotes and anecdotes really made this a good read.

    5-0 out of 5 stars My best eBay book investment to date.
    As you can see from my Me page, User ID harleyglasses. I have read many eBay related books. This one tops my list for may reasons. Althought they are not powersellers, Brad and Deb don't pretend to have invented the information in their book, they start off by thanking all of the Powersellers and other professionals that contributed to the book. I might add that many are in the top 100 sellers on eBay and are members of PeSA, the Professional eBay Sellers Alliance. Brad and Deb have all the right connections :-)
    3-0 out of 5 stars Not as good as expected.
    Not the in depth information that I thought it would be.Some useful information but I was expecting more.Get it used and it would be worth the money. ... Read more

    Subjects:  1. Business / Economics / Finance    2. Computer Books: General    3. Computer network resources    4. Computers    5. E-Commerce - General    6. Electronic Commerce    7. General    8. Internet auctions    9. Internet marketing    10. Sales & Selling - Techniques    11. Selling    12. Special Business Operations    13. Business & Economics / Entrepreneurship    14. Computer Software Packages    15. Internet    16. Retail sector   


    12. Oracle JDeveloper 10g for Forms & PL/SQL Developers: A Guide to Web Development with Oracle ADF (Osborne Oracle Press)
    by McGraw-Hill Osborne Media
    Paperback (07 September, 2006)
    list price: $49.99 -- our price: $32.99
    (price subject to change: see help)
    Isbn: 0072259604
    Sales Rank: 9717
    US | Canada | United Kingdom | Germany | France | Japan

    Subjects:  1. Computer Books: Languages    2. Computers    3. Computers - Languages / Programming    4. Programming Languages - SQL    5. Computers / Programming Languages / SQL    6. Databases & software   


    13. Principles of Money, Banking, and Financial Markets plus MyEconLab Student Access Kit (11th Edition)
    by Addison Wesley
    Hardcover (04 December, 2003)
    list price: $138.00 -- our price: $111.07
    (price subject to change: see help)
    Isbn: 0321205251
    Sales Rank: 256799
    Average Customer Review: 1.0 out of 5 stars
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    Reviews (1)

    1-0 out of 5 stars Poorly written
    Principles of Money, Banking, and Financial Markets contains a great deal of information regarding economics in the United States. As a student, I find it to be poorly written. The authors/editors make constant reference throughout the text to other sections of the text. For example, we will discuss this in depth in chapter seven, but for now, lets reflect our continued study from chapter two and three. By doing so, we will be better prepared to read chapter eleven when we get to it. If the authors / editors left out the references and just left the actual information needed to learn the material, the student would be able to follow the material and perhaps understand the topic better. I am strongly encouraging our economics department to seek another text for future semesters. ... Read more

    Subjects:  1. Banks & Banking    2. Business / Economics / Finance    3. Computer Books: General    4. Computers    5. Electronic Commerce    6. Applications of Computing    7. Business & Economics / Banks & Banking    8. Business & Management    9. Computing and Information Technology   


    14. Introduction to E-Commerce (Mcgraw-Hill/Irwin Series in Marketing)
    by Mcgraw-Hill College
    Hardcover (April, 2003)
    list price: $122.15
    Isbn: 0072553472
    Sales Rank: 132608
    Average Customer Review: 4.0 out of 5 stars
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    Reviews (2)

    3-0 out of 5 stars Dazed & Confused
    This text was required reading in an Internet marketing class I took.As an about-to-graduate business major, I felt the book often strayed off it's subject matter (e-commerce) and too often went into excrutiating detail about how businesses operate.Although I did not read every chapter, the sections I did read were repetitive and confusing to follow.For example, the concept of "catalog content management" is defined and discussed at least three times in one chapter. To say this book is thorough is an understatement.There are many sections that could have been deleted with no loss of meaning to the subject matter.The book is probably OK for beginning business majors who have yet to take lots of business classes.However, for those who are more familiar with business, you will probably find yourself skimming over this text looking for the information you want.If you're looking for a general overview of e-commerce, this is not the book for you.If you want more detail than you thought existed . . . well, I'm selling my copy in the used book section of this site :)

    5-0 out of 5 stars good materials for learing e-commerce
    I used this book in my ecommerce class and the materials provided is very informative and easy to follow. ... Read more

    Subjects:  1. Business/Economics    2. Computers    3. Electronic Commerce   


    15. OCP: Oracle 10g Certification Kit (1Z0-042 and 1Z0-043)
    by Sybex
    Paperback (01 April, 2005)
    list price: $109.98 -- our price: $69.29
    (price subject to change: see help)
    Isbn: 0782143695
    Sales Rank: 26610
    Average Customer Review: 3.5 out of 5 stars
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    Reviews (6)

    4-0 out of 5 stars Great Stuff
    The kit is really great and very helpful for those who is aspiring for Oracle 10g certification.I recommend one should have this.
    1-0 out of 5 stars It's a mistake to buy this book...
    I found some answers are not related with the questions. Some typo error and mislead information.

    2-0 out of 5 stars OCP Oracle 10g Administration II Study Guide
    I installed the OCA ebook software to read the OCA book and it succeeded. But then I installed the OCP ebook software and when I bring it up to read the book online, the Adobe Reader comes up, waits 60 seconds with a blank screen, and then crashes.
    Read more

    Subjects:  1. Certification Guides - General    2. Computer Books: Database    3. Computers    4. Computers - Certification    5. Database Management - General    6. Reference - General    7. Computers / Technical Skills    8. Oracle   


    16. Starting an Online Business For Dummies, 4th Edition
    by For Dummies
    Paperback (04 March, 2005)
    list price: $24.99 -- our price: $16.49
    (price subject to change: see help)
    Isbn: 0764583344
    Sales Rank: 5136
    Average Customer Review: 4.0 out of 5 stars
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    Reviews (19)

    3-0 out of 5 stars Useful and a good starting point
    If you want to sell "stuff" this is a good place to start. All the information is here for opening a store. Follow the steps and your doors will be open. But maybe you don't want to sell "stuff" and have an idea you'd like to try out, if so I recommend "Internet Riches" by Scott Fox.
    5-0 out of 5 stars Great Book For the New Startup
    This guy knows what he is talking about. I did exactly what he said when I was setting up my on-line business. The only thing was that this book didn't exist then and I had to learn it all one step at a time. Well, I guess that's the only way any of us learn anything.
    2-0 out of 5 stars To basic and not enough practical guidance
    This book was clearly for beginners only.Although the book says "for dummies", you'd really HAVE to be a dummy to get much out of this.The book is simply too vague when talking about important internet concepts and doen't show you how to REALLY get an online business going.I personally would reccomend 33 Days to Profits by Yank Silverwww.33daystoprofits.com as a much better way to get PRACTICAL advice on starting an online business. ... Read more

    Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business enterprises    4. Business/Economics    5. Computer networks    6. E-Commerce - General    7. Electronic Commerce    8. Internet marketing    9. New Business Enterprises    10. Business & Economics / Small Business    11. Business & Management   


    17. Only the Paranoid Survive
    by Currency
    Hardcover (01 September, 1996)
    list price: $27.50
    Isbn: 0385482582
    Average Customer Review: 3.5 out of 5 stars
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    Editorial Review

    Massive change is hitting corporate America at a furious and escalating pace, writes Andrew Grove in Read more

    Reviews (35)

    1-0 out of 5 stars Waste Of Time
    This is by far the worst business book I have read in recent years.It is hard to believe that Andy Grove actually thought that this material was worth putting into a book.As other reviews have said, this book at most should have been a short article in Business Week...but even then it would require some actual content to make it worth reading.The best part of the book is the quotes on the cover from Steve Jobs et al.It makes me wonder if they even read the book.

    1-0 out of 5 stars save several valuable hours of your life- skip this book
    Maybe I haven't read enough "management" books (though I do have an MBA), but if this is considered "great" for this genre- WOW. This entire book could have been summed up in a couple pages without losing any major points, but I guess you can't have a bestseller that way! One reviewer said it was too technical. Are you living in a cave? I found it condescendingly written- absurdly simple and dumbed down. Granted, it's over a decade old, but I doubt everyone was really that much stupider ten years ago.

    4-0 out of 5 stars All Fear the Status Quo
    Andy Grove has verbalized the mindset that we must all develop to survive in the 21st Century.While his idea of constantly looking over your shoulder has always been applicable, the speed of the Internet economyrequires that we do it much more frequently and penalizes us much morequickly if we do not.Read more

    Subjects:  1. Business / Economics / Finance    2. Business/Economics    3. Computer Industry    4. Decision Making & Problem Solving    5. Economic aspects    6. Executive Management    7. Management    8. Management - General    9. Organizational change    10. Strategic planning    11. Technological innovations    12. Business & Economics / General    13. Modern fiction   


    18. Principles of Internet Marketing
    by South-Western College Pub
    Hardcover (08 September, 1999)
    list price: $97.95 -- our price: $97.95
    (price subject to change: see help)
    Isbn: 0538875739
    Sales Rank: 94262
    Average Customer Review: 4.0 out of 5 stars
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    Reviews (15)

    1-0 out of 5 stars Don't bother buying this book
    I am a high-tech marketing manager and an adjunct professor. From both the real-world business side as well as the academic side, I found this book to have little value. It spends page after page on general issues regarding Internet Marketing, and never gets to anything that could be used or implemented in the business world. Topics are explained without giving specific details as to how to implement the Internet Marketing idea. A very specific example is a description of viral marketing which the author refers to as "Creating a Wave." The short section goes on to say that free media, publicity and word of mouth are important. Of course they are. But how do you get them? I feel sorry for the students that are required to purchase this book. I guess they'll have to learn Internet Marketing on the job. I'm glad I only paid $10 for this book used instead of the $90+ list price.

    3-0 out of 5 stars Very good, but dated
    This is a classic. One of the most serious earlier works on the topic. Professor Hanson brought a very solid theoretical framework to Web marketing. The book came at a time when we finally all wanted to get more rigouros with the "New Economy". I perused it again recently for a seminar I am giving, and it is still an excellent reference book. I would give four stars to an updated edition. I don't know if they are planning it.

    3-0 out of 5 stars A second edition is urgently needed
    I used the first edition in one of my e-commerce courses. While the book migth still deserve 3 stars it is very much dated and my students had to do much additional research in the net to round most of the topics. ... Read more

    Subjects:  1. Advertising & Promotion    2. Business & Economics    3. Business / Economics / Finance    4. Business/Economics    5. Computer Networks    6. E-Commerce - Internet Marketing    7. Electronic Commerce    8. Internet marketing    9. Marketing    10. Marketing - General    11. Business & Economics / Marketing / General    12. Business & Management    13. Business strategy    14. Internet    15. Sales & marketing   


    19. Oracle Discoverer 10g Handbook (Oracle)
    by McGraw-Hill Osborne Media
    Paperback (March, 2006)
    list price: $69.99 -- our price: $44.09
    (price subject to change: see help)
    Isbn: 0072262141
    Sales Rank: 7163
    Average Customer Review: 5.0 out of 5 stars
    US | Canada | United Kingdom | Germany | France | Japan

    Reviews (6)

    5-0 out of 5 stars Loved it
    This is THE book to get for Oracle Discoverer.What more can I say, it's well written, clear with good examples.

    5-0 out of 5 stars Complete, comprehensive coverage
    Oracle Discoverer is a complex tool and much more than a single understanding of the functionality is required to use it effectively for business intelligence.
    5-0 out of 5 stars Outstanding Resource!
    I am a neophyte to Discoverer, having just accepted a position where the primary assignment is to learn discoverer and develop a library.
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    Subjects:  1. Computer Books: Languages    2. Computers    3. Computers - Languages / Programming    4. Programming - General    5. Computers / Programming / General    6. Oracle   


    20. Oracle Database 10g Linux Administration
    by McGraw-Hill Osborne Media
    Paperback (31 October, 2005)
    list price: $49.99 -- our price: $32.99
    (price subject to change: see help)
    Isbn: 0072230533
    Sales Rank: 25085
    Average Customer Review: 4.0 out of 5 stars
    US | Canada | United Kingdom | Germany | France | Japan

    Reviews (4)

    4-0 out of 5 stars Useful info and perspective of running Oracle's database on Linux
    This is a well written book for anyone who wants to learn lots of useful Linux specific details and perspective about set up, administration, monitoring, and tuning Oracle 10g on Linux.
    5-0 out of 5 stars Very satisfied with the contents
    If you read the editorial review: It is stated that the book is about installing and configuring Oracle Database 10g on Linux. Yes, the author did explain clearly the process of installing and configuring the Oracle 10g on Linux. He also covered a few more topics such as HA (High Availability), Tuning SQL, RAC, Replication, Index and Partitioning ... but not in depth. But the coverage is acceptable and useful. Do buy this book and you will find it useful if you love Oracle DBMS running on LINUX platform.
    3-0 out of 5 stars Good intro to Oracle 10g for Linux
    As an experienced Oracle DBA, I wanted a nice text that covers Linux specifics to Oracle 10g. This book is okay not perfect but the only real Oracle 10g for Linux book on the market.
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    Subjects:  1. Computer Books: Database    2. Computers    3. Computers - Data Base Management    4. Database Management - General    5. Database Management - Oracle    6. Linux    7. Operating Systems - Linux    8. Oracle (Computer file)    9. Relational Databases    10. Computers / Database Management / General    11. Oracle    12. Unix, Unix Linux & Unix TCL/TK   


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